It was in 1954, through a small refreshments company called Refrigor that the Sumol brand was introduced into the Portuguese market.
Over time the globalisation of the economy determined the company strategy of geographical expansion of the Sumol Brand. Using an initial strategy of targeting the international markets via the Portuguese communities, Sumol Brand Management Inc developed a clear internationalisation strategy. The first step was to adjust the organisational model of the company for internationalisation.
Today the presence of Sumol extends over 5 continents and continues to strengthen its partnerships outside Portugal. Sumol is now present in Europe (France, Switzerland, Germany, Belgium, Luxemburg, the United Kingdom and the Netherlands) , in the Americas (United States, Canada, Venezuela, Brazil) , in Africa (Angola, Mozambique, Cape Verde, Sao Tome e Principe, Guinea, etc.) , in Australia and in Asia (Macau) , operating under various forms of commercialisation and local partnerships
Over time the globalisation of the economy determined the company strategy of geographical expansion of the Sumol Brand. Using an initial strategy of targeting the international markets via the Portuguese communities, Sumol Brand Management Inc developed a clear internationalisation strategy. The first step was to adjust the organisational model of the company for internationalisation.
Today the presence of Sumol extends over 5 continents and continues to strengthen its partnerships outside Portugal. Sumol is now present in Europe (France, Switzerland, Germany, Belgium, Luxemburg, the United Kingdom and the Netherlands) , in the Americas (United States, Canada, Venezuela, Brazil) , in Africa (Angola, Mozambique, Cape Verde, Sao Tome e Principe, Guinea, etc.) , in Australia and in Asia (Macau) , operating under various forms of commercialisation and local partnerships
Company Name | Cibal, S.A. |
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Business Type | Manufacturer |
Main Products | Soft Drink, Fruit Juices, Water |
Total No. Employees | Above 1000 People |
City | Carnaxide |
Country/Region | Portugal |
Contact Person | Ms. Cristina Teixeira |
Telephone | 3**************8 View all, please login |
Mobile | 3**************4 View all, please login |
Fax | 351-21-424 34 29 |
Street Address | Estrada Da Portela 9 |
Zip Code | 2790-124 |
sell123 URL | http://www.sell123.org/company/Portugal/1153831.htm |
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