Leonard Electronics India Pvt. Ltd

The Winning Smile. Leonard Electronics India Private Limited. Have Had A Strong Market Presence. The Favorite Of Millions Of Indian Households. Leonard Is Now Back With A Whole Range Of New Advanced Technological High-End Product Range. The News Of Leonard Coming Back Has Been Welcomed Both By The Industry And The Millions Of Consumers Who Long For Superior Quality Products. Leonard Is Committed To Providing The Maximum Value To Its Consumers And Its Trade Partners And Is Determined To Become A Brand Consequence Sooner Than Later. Home Appliances And Consumer Electronics Segments Contributed. Achieved Our Targeted Growth Of Thirty Percent. With Refrigerators. Water Dispensers. Air Conditioners. Washing Machines And R. O. Systems Being The Drivers. The Company Is Targeting To Become The Market Leader In Water Dispensers As Well. The Other Focused Category Will Be Air Conditioners And R. O Systems. In Which The Company Is Aiming To Be Amongst The Top Three Players. The Successful Implementation Of Use Smart Appliances Strategy Across Systems And Products Will Be Critical To Our Success This Year. Leonard Is Increasing Its Manufacturing Base Across India By Increasing The Number Of Oe Suppliers. We Have Already Rolled Out Products Like Smart Magic Water Dispensers And Clean Magic Washing Machines As Part Of This Strategy And The Year 2007 Will See Us Launching Many More Unique Technologies And Products. I. E. . World Class Quality Product To The Market By Focusing On Aesthetics. Finishing Of The Product. Quality Of The Product. Design Of The Product Etc. .
Smart And Fast Response To Market Is The Key Factor To Survive In This Competitive Business World. Today Customers Are Also Aware Of Different Product Offerings And Pricing By The Advancement Of It. To Be Among The Top Players. We Implemented Sap. Now Our Entire Business Model Is Centrally Located And All The Business Modules Are Interconnected. Which In Turn Gives Us Speed In Term Of Delivery. Business Warehouses. Commercial Material Management. Crm. And Hrm To Name A Few. Are The Backbone For The Smart System. The ERP Model Helps Us To Process And Order And To Move Our Stocks At Desired Locations With Optimum Efficiency. With This We Hope To Serve Our Partners. Customers In A Best Way In Coming Future. Leonard All Products Have A Quality Assurance Seal Of Reliability With A Smart Twenty Four Quick Helpline Also Supports Our Brand
In Coming Days. We Are Planning To Offer New Line-UPS With Latest Technology And User-Friendly Features. We Have Products For High End Consumers. For The Middle Class As Well As For Consumers Looking For Affordable. Economic Products. We Are Even Setting Up A New Retail Team Within Leonard India To Tap The New Retail Opportunities. We Will Be Focusing On Distribution Network In The Top Fifty One Cities. We Have Already Corrected Our Distribution In Select Metro Cities And Others Will Also Happen As Per Our Plan. We Plan To Tap The Bigbazar Market At Various Price Points. We Will Also Strengthen Our Base As An Export Hub.
We Plan To Do Over One Hundred One Smart Home Road Shows To Enhance Our Brand Awareness And Showcase Our Products In The Semi Urban Markets. Which Will Attract A Large Number Of Consumers And Will Increase Our Brand Pull. The Company May Also Consider Getting Into Event Sponsorship In The Near Future. Two Things That The People Of This Country Are Mad About Are Bollywood And Cricket And These Are The Areas Where The Maximum Brand Presence In From Of Sponsorship Is Observed. The Company Has Redesigned Its Advertising Campaign To Ensure Top Of The Mind Recall In The Consumer Mind. Brand Imaging Focuses On The Reliability Of The Product. Its Punch Line Saalo Baad Phir Wahi Bharosa Shukra Hai Laut Aaya Leonard Is Running Chills Long The Spine Of Competition

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